Tuesday, May 13, 2008

Sandbox Summit's New Board

One of the most interesting events I went to this year was the January 2008 Sandbox Summit at the Consumer Electronics Show in Las Vegas. It highlighted lots of interesting digital products for kids -- as well as lots of overmerchandised sponsors trying to get attention. The sales part was a bit overwhelming, but the variety was quite interesting.

They just announced their board for 2008 in preparation for the 2009 event.

-- Good group of experts with a variety of experiences -- especially good practical academics and non-profits. Individually interesting backgrounds -- feel free to check out the links below to each of their adventures.

I'm curious to see what their perspective will be for January 2009:
-- Everyone is East Coast -- and mostly from New York. That probably makes it easier to meet, but ignores the whole Midwest and West.
-- Should this be International to go with the International CES? No one is even included from Canada, let alone the rest of the world.
-- Only one media outlet was included -- owned by Disney -- and no parenting groups.
-- It seemed skewed to younger kids -- maybe just my read of it -- and seemed to not be including the virtual worlds and games. That's what every 6-12 year old I know is parked in front of instead of learning tools.

From this board, what type of audience are they designing this for? I'm eager to see.



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